How can you produce efficiently while keeping your organisation financially healthy and your staff motivated? Business Administration focuses on all aspects of entrepreneurship.
Business specialists study organisations from a variety of perspectives. They observe how the different sections of organisations affect each other and analyse their strengths and weaknesses. This may include issues such as making better working agreements, adjusting production lines, changing the company culture, introducing more effective marketing strategies, or even carrying out comprehensive reorganisations or outsourcing. In short, Business Administration focuses on all of the aspects that contribute to the successful running of businesses.
The Bachelor’s degree programme in Business Administration is a varied programme. In your second year, you will choose one of the profiles:
Each profile consists of several core course units imparting knowledge that is important for any business expert, as well as course units that focus on a certain specialisation in depth. This means that upon completion of the Bachelor’s degree programme, you will have been broadly trained in the field of business administration, while also distinguishing yourself with your expert knowledge in your chosen specialisation. Bachelor’s graduates can also further develop in the field of business administration in one of the many follow-up Master’s degree programmes on offer.