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Header image Strategic Innovation Management

Strategic Innovation Management

Linking education to research and career preparation

Our education is strongly rooted in business practice and society. Right from the start of your degree programme attention is paid to academic research and preprofessional development, since an analytical and critical mind and problem-solving capabilities are important qualities in any career our students aspire.

The lecturers in the MSc SIM have excellent records.

Dr. Isabel Estrada’s research focuses on collaborative innovation strategies. Her work has been published in top journals such as Research Policy, Industrial Marketing Management, Journal of Small Business Management, Journal of Knowledge Management, and Innovation: Management, Policy and Practice. Isabel has also won a number of teaching awards, such as the 'Best Newcomer Award' (2013) and the 'Fellowship for Innovation of teaching Award' (UG, 2017).

Dr. Florian Noseleit’s research interestes include the determinants and implications of entrepreneurial activity, the interrelation of innovation and entrepreneurship, collaborative R&D, green innovations, and growth of regions and firms. His research has been published in top journals like Strategic Management Journal, Small Business Economics, Journal of Regional Science, Journal of Business Research, Industrial and Corporate Change, Journal of Evolutionary Economics, Cambridge Journal of Economics, and Regional Studies. Practitioner-oriented contributions have been published in the Maandblad voor Accountancy en Bedrijfseconomie and Economisch Statistische Berichten.

Dr. Thijs Broekhuizen’s research interests are interdisciplinary and bridge the fields of innovation and marketing and reside in Value Appropriation-Innovation & Adoption-Diffusion. His current research focuses on the success of entertainment products such as video games, movies, music and books, but also on complex financial products. His focus is also on the role of digital business models, and how firms can appropriate value from their (digital) innovations in turbulent environments, and how firms respond to disruptive technologies. His articles have appeared in Journal of Marketing Research, Research Policy, International Journal of Research in Marketing, Journal of Product Innovation Management, Journal of the Academy of Marketing Science, Futures, Business Horizons, Journal of Business Research, Management Research News, and Journal of Market-Focused Management. Thijs is the chair of the Digital Business Models research group, and the director of the MSc BA.

Dr. Pedro de Faria’s research focuses on the topics of Innovation Management, Strategic Alliances, Knowledge Protection Strategies and Appropriability. His research has been published in top journals such as Industrial Marketing Management, Journal of Business Research, Research Policy, Journal of International Business Studies, Innovation: Management, Policy and Practice, Applied Economics, and International Journal of Entrepreneurship and Small Business. Pedro has worked on a number of innovation-related applied projects. For example, he is currently the coordinator of the €100.000 reserch project, “Closure of foreign MNC subsidiaries: What stays when the MNC leaves?”, funded by the Fundação Francisco Manuel dos Santos

Dr. Killian McCarthy’s research focuses on Innovation and Organisation, on collaboration strategies, on alliances, and on the performance of mergers and acquisitions. Killian’s has written 4 books on strategy, and has his research published in top journals, such as the Journal of Business Strategy, Journal of Chinese Economic and Business Studies, Journal of Product Innovation Management, Energy Policy, Research Policy, Management and Organization Review, Regional Studies, and the International Review of Law and Economics. Killian has also won a number of teaching awards, including the 2015 and 2017 'Fellowship for Innovation of teaching Award'. Killian is the Director of the MSc SIM.


In collaboration with external partners we conduct research projects on e.g banking, local government, customer insights, leadership, energy, healthy ageing and lean operations.

Research institute related to the MSc programme:

Innnovation and Organization

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  • Testimonial van Ana Quintana, Mexico

    Groningen has everything to make (foreign) students feel at home

    I came to Groningen because I wanted to expand my international (study) experiences and because Groningen offered the combination of Innovation and Strategy in one Master's programme.

    Although the programme was rather theoretical, I feel that it prepared me very well for my current job as a promotion manager. There was nothing about Groningen that I did not like: the city is just beautiful. I especially enjoyed going everywhere by bike, the variety of offers for students and, of course, the Queen's Day celebrations. Groningen has everything to make (foreign) students feel at home. Looking back a year after my return to Mexico, I feel that I especially enjoyed getting to know Dutch culture. In addition, the courses offered and the beauty of the city made my stay in Groningen an unforgettable experience. If I had to choose a Master's programme again, I would again be on a flight to Groningen.

    Sluiten
    – Ana Quintana, Mexico
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