M.J. (Maarten) Gijsenberg, Prof
Professor of Marketing Dynamics

Telephone:
E-mail:
m.j.gijsenberg rug.nl
Field/Discipline
Expertise
Marketing dynamics, Marketing mix effectiveness (Advertising, Price), Marketing in times of crisis, Marketing mix decisions
Other positions
National Representative for the Netherlands at the European Marketing Academy EMAC
Occasional consultancy projects (see CV for more information)
Occasional consultancy projects (see CV for more information)
Last modified: | 05 July 2025 2.29 p.m. |