dr. J.A. (Liane) Voerman
Program Director BSc Business Administration and Senior Lecturer Marketing

Telephone:
+31 50 36 37529 (secretary BSc BA 1)
+31 50 36 39519 (secretary BSc BA 2)
+31 50 36 37065 (secretary Marketing)
E-mail:
j.a.voerman rug.nl
Expertise
Marketing management in general (especially retail & omnichannel marketing and international marketing), and business research methodology (especially qualitative research and quantitative survey & experimental research).
Supervision and coaching of master thesis students (mostly in the field of retail marketing).
Education management, program management.
Supervision and coaching of master thesis students (mostly in the field of retail marketing).
Education management, program management.
Other positions
Research coordinator Professional MSc Strategy & Leadership (Higher Executive teaching), AOG School of Management
Lecturer module Business Research MBA Innovation & Leadership (Executive teaching), AOG School of Management
Lecturer module Business Research MBA Innovation & Leadership (Executive teaching), AOG School of Management
Last modified: | 06 March 2023 2.27 p.m. |