dr. J.A. (Liane) Voerman
Director of Education FEB and Senior Lecturer Marketing/ Research Methods
Telephone:
E-mail:
j.a.voerman rug.nl
Field/Discipline
Expertise
Education leadership & management, program management. I was a program director for two large bachelor programmes (Business Administration and International Business), and am currently the director of education for FEB.
(Marketing) Management in general (especially retail & omnichannel marketing and international marketing), and research methodology (conceptualization, qualitative & quantitative research, survey & experimental research).
Supervision and coaching of bachelor and master thesis students.
(Marketing) Management in general (especially retail & omnichannel marketing and international marketing), and research methodology (conceptualization, qualitative & quantitative research, survey & experimental research).
Supervision and coaching of bachelor and master thesis students.
Other positions
Research coordinator Professional MSc Strategy & Leadership (Higher Executive teaching), AOG School of Management
Last modified:11 August 2026 1.21 p.m.