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How to find us dr. M.J. (Maryse) Brand

Publications

Entrepreneurial networking a blessing or a curse?: Differential effects for low, medium and high performing franchisees

Successfully managing chain-wide transformational change

To be entrepreneurial, or not to be entrepreneurial? Explaining differences in franchisee entrepreneurial behavior within a franchise system

Antecedents of franchisee responses to franchisor-initiated strategic change

Supervisory boards in high growth SMEs and mandated board members: two dilemmas

Elvis has left the building: Why franchisees leave their franchise systems

Franchisee networking: a blessing or a curse? A study on local knowledge acquisition and performance

Franchising as an entrepreneurial growth strategy: how global expansion of Eat & Enjoy went sour

Antecedents of franchisee trust

Benchmarking: kijken en vergelijken loont

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