Verhoef, P. , Ittersum, van, K. , Kannan, PK. & Inman, J. , 2021 , (Accepted/In press) APA Handbook of consumer psychology. Kahle, L. R., Lowrey, T. M. & Huber, J. (eds.). American Psychological Association

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review

When imperfect is preferred: the differential effect of aesthetic imperfections on choice of processed and unprocessed foods

Suher, J. , Szocs, C. & van Ittersum, K. , 2021 , In: Journal of the Academy of Marketing Science. 49 , p. 903-924 22 p.

Research output: Contribution to journal › Article › Academic › peer-review

All (43) publications

View full research profile

prof. dr. ir. K. (Koert) van Ittersum

Publications

Can graphic warning labels reduce the consumption of meat?

Disgusting? No, just deviating from internalized norms. Understanding consumer skepticism toward sustainable food alternatives

Isolating price promotions: The influence of promotional timing on promotion redemption

No Way, That’s Gross! How Public Exposure Therapy Can Overcome Disgust Preventing Consumer Adoption of Sustainable Food Alternatives

Omnichannel retailing: A consumer perspective

When imperfect is preferred: the differential effect of aesthetic imperfections on choice of processed and unprocessed foods

A packaged mindset: How elongated packages induce healthy mindsets

Een marketingreflectie op Snacks and the City

Losses tune differently than gains: how gains and losses shape attentional scope and influence goal pursuit

Propelling pride to promote healthy food choices among entity and incremental theorists