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Education Master's and PhD degree programmes Communication and Information Studies
Header image Communication and Information Studies

Communication and Information Studies

Are you interested in information and communication processes? Then you should choose one of the tracks of this Master's degree programme.

Interested? Join our Online Master Day!

In the Master's degree programme in Communication and Information Studies, you can choose between different tracks that focus on communication:

* Communication Studies In this track, the focus is on the form, function and effects of language and language use in communicative situations. In addition, discourse-analysis in the field of organisational, media, computer, persuasive and health communication will be discussed.

* Computer-mediated Communication The track Computer-mediated Communication focuses on the interaction between man and computer. In addition, the interaction between people themselves will be discussed, as well as the communication between people and organizations that goes via the computer.

* Communication and Education In this track you study the theory and practice of the development, education and training of language and communication skills of children, adolescents and adults. You will also learn about the research into, design of and professional skills for education and training.

* Information Science This track is completely in English and focuses on the theory and the research of language, text and digital communication. Issues are eg. natural language processing, semantic web and digital communication.

* Digital Humanities The master's track in Digital Humanities equips you to look at culture, language and history through the lens of digital methods. It offers a systematic way to incorporate information technology in humanities research.

Facts & Figures
MA in Communication & Information Studies
Course type
12 months (60 ECTS)
Croho code
Language of instruction
Dutch, English
February, September
Why study this programme in Groningen?
  • Bij de onderwijsinvulling wordt aansluiting gezocht met actuele thema's in de maatschappelijke discussie.
  • De studie is interdisciplinair: communicatieprocessen worden benaderd aan de hand van theorieën en inzichten in verschillende wetenschappelijke disciplines.
  • Taal en taalgebruik staan bij elk vak centraal.
  • We bieden mogelijkheden voor individuele projecten, stages en buitenlandverblijf.
Programme options
Communicatiekunde (track)

Communication is everywhere. Think of commercials, Facebook and TV. Professionals carefully plan what type of information people come across. Like to learn more? Then this programme is for you. N.B..

The courses in this programme are mainly taught in Dutch, this is not an international MA-programme.Het programma Communicatiekunde is één van de programma's van de masteropleiding Communicatie- en Informatiewetenschappen.Ben je geinteresseerd in dit programma? Neem deel aan onze Online Masterdag! Je leert organisationele, media-, computer-, persuasieve en gezondheidscommunicatie te analyseren. Tijdens de master is er veel aandacht voor probleemoplossende, analytische en onderzoeksvaardigheden. Daarnaast is het een sterk interdisciplinair programma: je bestudeert niet alleen communicatiekunde, maar ook taalbeheersing en informatiekunde. Binnen dit programma kun je je specialiseren in gezondheidscommunicatie.

Een stage kan deel uitmaken van je programma.

More information about this option

Computercommunicatie (track)

Are you interested in the technology behind smartphones, computers and the internet? Would you also like to know more about the communication elements of those media? Then this programme is for you.

N.B. The courses in this programme are mainly taught in Dutch, this is not an international MA-programme. This programme is part of the Master's degree in Communication and Information Studies.

Organizations communicate with their customers through a variety of digital and computer supported channels, like the homepage, social media, apps and email. In the programme Computer-mediated Communication, you will study the specific characteristics and possibilities of all these channels. You will also learn about the relevant technologies and products. Interested? Join our Online Master Day! In addition, you will look at the messages that are being sent via the computer. In this context, you will study the user friendliness of websites and interfaces, as well as the ways in which people communicate through the computer.

Three types of interaction are central to this programme: between man and computer, between organizations and people via the computer and between people amongst themselves. The aim of the programme is to familiarize you with the theories and methods to evaluate these interactions.

Depending on the courses you choose, you will either specialize in technology or in communication. The programme will always keep in touch with the latest developments in the field of information technology.

More information about this option

Digital Humanities (track)

Do you want to be at the forefront of the digital turn in the humanities? The current information revolution opens up exciting perspectives for research and its applications in society.

This Master's track equips you to look at culture, language, history or philosophy through the lens of digital methods.We are witnessing many exciting new trends in information technology. The vast amount of digital data that is available nowadays opens up new research questions and opportunities for real life applications. This Digital Humanities track offers a systematic way to incorporate information technology in humanities research. It trains students with a humanities background for the growing number of research and other job opportunities that require processing of digital information. It reflects on the underlying theory and the impacts on our culture and society. It offers courses for collecting, analysing and visualising humanities data. Finally, you will be skilled to work with professional databases, programming scripts, and statistical tools.Interested? Join our Online Master Day! Students who graduated successfully from this programme were able to integrate a humanities perspective with computational methods. For instance, the thesis “Tracing Joyce’s notes for Ulysses” (2017) employed automation strategies for the digital representation and for source-tracing of Joyce’s notebooks. Another example is the thesis “Visualizing trade” (2018), in which an analysis of the Baltic trade in the 18th century was done by using visualization applications on the Sound Toll registers. By exploring visualization as a tool, the student was able to implement a Digital Humanities approach to a historical problem not just to identify patterns and analyse them, but also suggesting new interpretations.

More information about this option

Communicatie en Educatie (track)

Are you interested in the way in which people acquire and develop verbal communication skills? Then this is just the programme for you. N.B..

The courses in this programme are mainly taught in Dutch, this is not an international MA-programme.This programme is part of the Master's degree in Communication and Information Studies.

Central to this programme are verbal communication behaviour and the way in which people learn to develop this behaviour. The themes that are important in this context vary: from the development of interactive skills with children to the writing skills of professionals. Changes in society (like the emergence of new media of communication) and their influence on developments in language behaviour are some of the topics you will explore.Interested? Join our Online Master Day!

With this programme, you choose a theme with a certain social urgency. Our society is making high demands on our communication skills. This has led to a great need for education and training in this area, based on scientific research. This programme trains you to become an expert in the field of communication and education.

More information about this option

Information Science (track)

How can you build an intelligent search engine? What is the best way to present a text? And how do you design a user-friendly website? Find out in this master's track.

This track is a specialization of the Master's degree programme in Communication and Information Sciences.

As a student of Information Science, you learn how to automate the process of analysing unstructured data (such as text), transfer raw data into accessible and intelligible information. You will do research in the domains of natural language processing, the semantic web, and computer-mediated communication.Interested? Join our Online Master Day! In this programme, you will analyse information and communication processes between individuals and within organizations. One question is crucial: what options do new technological developments offer to improve information and communication processes?

The Master's track builds on the knowledge, insights and skills that you have acquired in your Bachelor's degree. You will learn to carry out research independently and handle information in a professional manner. In addition to courses, you will do an internship. You will finish the degree with an independent research project and a Master's thesis.

All courses are taught in English. Deficiency programmes are partly taught in Dutch.

More information about this option

Master's Honours Programme (honours program)

The Master's Honours Programme was developed especially for students who want to get more from their studies.

It is a programme worth 15 ECTS that is followed in addition to the standard Master's programme. It is a one-year interdisciplinary programme that is designed to introduce students to various aspects of leadership.

More information about this option

Study abroad

  • Study abroad is discouraged

Study abroad is possible, but not recommended due to study delay and limited course options.

Entry requirements

Admission requirements

Specific requirementsMore information
language test

Extra taaleis Engels: een vwo-diploma of een certificaat vwo Engels (cijfer 6 of hoger), minimum TOEFL eis iBT 90 (met een minimum van 21 voor alle onderdelen), of IELTS 6.5 (met een minimum van 6 voor alle onderdelen). Talencentrum Engels test (LCET) niveau C1 (B2 voor niet meer dan 2 onderdelen). Als je een VWO diploma hebt, hoef je geen taaltoets te overleggen.

other admission requirements

Bekijk de toelatingseisen bij de specialisatie van je keuze.

Admission requirements

Specific requirementsMore information
language test

Additional requirements English: A VWO diploma or a subject certificate for VWO English (mark 6 or higher), minimum requirement of TOEFL iBT 90 (with a minimum of 21 on all items), or IELTS 6.5 (with a minimum of 6 on all items). Language Centre English Test (LCET) level C1 (B2 for no more than two components).

Application deadlines

Type of studentDeadlineStart course
Dutch students15 August 202001 September 2020
15 January 202101 February 2021
15 August 202101 September 2021
EU/EEA students01 June 202001 September 2020
15 October 202001 February 2021
01 June 202101 September 2021
15 October 202101 February 2022
non-EU/EEA students01 June 202001 September 2020
15 October 202001 February 2021
01 June 202101 September 2021
15 October 202101 February 2022
Tuition fees
NationalityYearFeeProgramme form
EU/EEA2020-2021€ 2143full-time
non-EU/EEA2020-2021€ 13500full-time

Practical information for:

After your studies

Job prospects

The Master's degree programme in Communication and Information Science prepares you for positions in research, education, training and consultancy.

Job examples

  • Communications Advisor
  • Communications Manager
  • Communications Officer
  • Journalist
  • Marketing Manager
  • Media Advisor
  • Editor
  • PR Officer
  • Web Coordinator

Het communicatiewetenschappelijk onderzoek in Groningen richt zich op mondelinge, schriftelijke, audiovisuele en digitale communicatie in de moedertaal of in een tweede of vreemde taal. De functionele kenmerken van verschillende communicatiemiddelen en –kanalen worden daarbij gerelateerd aan de context en de doelen van de communicatie. Naast nauwkeurige analyses van de communicatie zelf wordt ook gebruik gemaakt van effectmetingen in experimenten.

Research in the field of Communication Science at the University of Groningen focuses on oral, written, audiovisual and digital communication in one's mother tongue or in a second or foreign language, linking the functional characteristics of the various communication media and channels to the contexts and aims of the communication. In addition to careful analyses of the communication itself, experiments are also conducted to measure its effects.

The CIW research is coordinated by the Discourse and Communication group, which is part of the Centre for Language and Cognition Groningen (CLCG). This research group conducts both qualitative and quantitative research on the use of language and other semiotic systems in specific communicative contexts. Particular attention is paid to the effects of strategic (persuasive) communication in professional settings, such as organizational, media and health communication.

Apply nowBrochureEventsContact


If you want to know more about the programme Communication and Information Studies, please contact:

						Testimonial of

    Consultant bij Embrace

    Read more

    Momenteel werk ik bij Malengo. Dit bedrijf heeft twee producten genaamd Umbrella en Embrace. Bij Embrace ben ik werkzaam als consultant. Hier wordt software aangeboden om een privénetwerk voor organisaties in te richten.

    Mijn afstudeerstage heb ik ook bij Embrace afgerond, toen het nog een start up was. Dat gaf mij een unieke kans: ik ben betrokken geweest bij het bedenken van een product en kan nu toezien hoe het al door tachtig klanten wordt gebruikt. Het was erg leerzaam om de verschillende fases van het bedrijf mee te maken.

    Het is mijn droom om later een eigen bedrijf te starten. Dat is niet helemaal een doel op zich, want het moet wel een product of dienst zijn waar ik zelf in geloof. Ik wil dit graag, omdat je dan meer vrijheid hebt. Bovendien lijkt het me een leuke uitdaging om mensen om me heen te verzamelen die hetzelfde willen bereiken en daarmee samen te werken.

						Testimonial of Mattie Kamminga

    Owner of Mattie Kamminga Tekst & Communicatie

    – Mattie Kamminga
    Read more

    After completing a Master's in Communication & Education, I was able to start immediately as a communications officer at Camerik Voorman Communicatie- en PR-adviseurs. My job involved supporting the communications advisor in implementing projects.

    That was anything from writing texts and collecting images to organizing press briefings and planning interviews. Every assignment was different. I really liked thinking up different ways to implement a communications assignment, but after two years it was time for something new.

    In 2016 I started my own communications and copywriting company. Since then I have been working for several different clients, particularly in the public sector. I’m now responsible for a project from start to finish. I draw up the offers, complete the assignments and submit the invoices. It’s hard work, but I get a lot of freedom in return.

    I chose the Communication & Education track because the curriculum dovetailed closely with the Bachelor’s programme in Communication and Information Sciences. The teaching part of the Master’s particularly appealed to me. How can you teach people communication skills? That was the trigger for me to choose that Master’s programme. Nowadays I occasionally give writing training. My studies equipped me with the skills to be able to do so.

						Testimonial of Mark Doggen

    Android Developer at Klippa App B.V.

    – Mark Doggen
    Read more

    'Alongside the compulsory course units, the Master's track in Information Science offers a lot of space for you to choose electives and focus on what you enjoy most. There are eight elective course units, of which you choose five. I chose Semantic Web Technology, Learning from Data, Computational Semantics, Computer-Mediated Communication and Literature Review. Learning form Data was especially fun, as you get to look at machine learning.

    Besides lectures, you follow a weekly research seminar, where lecturers and students keep each other up to date on the progress of their research. You learn a lot from that, finding out about all the ins and outs of conducting research.

    The programme is also one of the few that include a placement worth 10 ECTS credit points (that’s about 7 weeks’ full-time work). That gives you a good picture of what it’s like to work in a business using the skills you’ve acquired during your degree programme. The final course unit is writing a Master’s thesis on a subject you choose yourself. I found the Master’s specialization in Information Science a valuable addition to my Bachelor’s degree in the same subject, and I would highly recommend it if you’re interested in online technology and word processing.’

						Testimonial of

    Ontdek op welke manier de communicatie tussen mens en computer soepeler kan verlopen

    Read more

    Deze mastertrack geeft je de mogelijkheid om te ontdekken op welke manier de interactie tussen mens en computer soepeler kan verlopen. Daarnaast geeft het je inzicht in de communicatieproblemen bij verschillende digitale kanalen en hoe deze opgelost kunnen worden. Afgezien van mijn studie is Groningen een geweldige stad om te studeren.

    Het ideale aan Groningen is dat alles binnen een straal van 2 kilometer bereikbaar is: vrienden, studie en gezelligheid. Ik studeer er nu voor mijn vijfde jaar en ben er nog steeds niet op uitgekeken.


    Desalniettemin is het ook een uitdaging om Groningen te verlaten en alle kennis te gaan toepassen in de praktijk. De toekomstperspectieven voor deze mastertrack zijn gunstig, dat maakt Computercommunicatie aan de RUG ideaal!

						Testimonial of Rian Prinsen

    De mogelijkheid om een eigen twist aan de opleiding te geven is een groot pluspunt

    – Rian Prinsen
    Read more

    Als tekstschrijver in spe schreef ik op jonge leeftijd al verhaaltjes en raakte ik geïnteresseerd in de communicatiewereld.Het kiezen van een studentenstad was niet moeilijk: op naar Groningen! Ik kon mijn passie voor communicatie combineren met twee grote interesses: gezondheidszorg en psychologie. Momenteel werk ik als tekstschrijver bij een tekstbureau dat schrijft over overheidskwesties. Dagelijks leef ik me uit op teksten en interviews voor verschillende media en doelgroepen.

						Testimonial of Stijn Visser

    Mijn specialisme is digitale communicatie

    – Stijn Visser
    Read more

    Het intrigeerde mij altijd al hoe mensen verbaal, maar vooral ook non-verbaal communiceren. Verder interesseren vakgebieden als bedrijfscommunicatie en digitale communicatie mij erg. De kennis die ik heb opgedaan tijdens mijn studie heb ik leren toepassen tijdens mijn bachelorstage bij Paradigm. Ik werk er nu als marketing- en communicatiemedewerker. Mijn specialisme is voornamelijk digitale communicatie..

						Testimonial of Eva Kelder

    Waarom Communicatie- en informatiewetenschappen?

    – Eva Kelder
    Read more

    Ik ben geïnteresseerd in hoe de communicatie van bedrijven en bijvoorbeeld scholen en ziekenhuizen verloopt en hoe dit beter kan.

    Waarom Communicatie- en informatiewetenschappen? Ik ben geïnteresseerd in hoe de communicatie van bedrijven en bijvoorbeeld scholen en ziekenhuizen verloopt en hoe dit beter kan. Hier wordt veel aandacht aan besteed in de studie. Ook besteed je veel tijd aan mondeling en schriftelijke vaardigheden en leer je onderzoeken wat ik erg leuk vind om te doen.


Study associations


The study association for all communication students in Groningen. Joining Commotie assures you to get the most out of your student life. We are here for study related matters as well as for the parties and your overall experience.
We organize a wide range of activities, which our members can mostly join for free. For instance, in-house days at appealing companies (e.g. GGZ Friesland or, seminars, workshops, socials and other social activities. Furthermore, you will get a discount on your books and at several other stores in Groningen.


The Marketing Association of the University of Groningen (MARUG) is the inter-departmental study association for students who are interested in marketing.
The MARUG acts as an intermediary between marketing theory and marketing practice and organises several career events and social activities during the year, such as a monthly social. At this moment, the MARUG has more than 1500 members from different fields of knowledge.
Read more
Study support

Each Master's degree programme has a study advisor whom you can contact if you have questions or need advice about your degree programme and other study-related matters. Everything you discuss will be treated confidentially. If you have a more complex problem, for example study delay, a performance disability or if you are ill for a long time, you should contact a student counsellor.

In addition, you can also follow various courses at the Study Support section of the Student Service Centre (SSC), for example on study stress and holding presentations.