Faculty of Economics and Business

How can consumers be more accepting, satisfied of and compliant with service robots in frontline service settings, such as retail and even healthcare? This is the question Jana Holthöwer focused on in her PhD research. A relevant topic in this day and age of staff shortages. Holthöwer stresses that it is important to understand how robot characteristics and contextual factors can influence the service experience to be able to ensure a successful integration of service robots the health realm. This is at the core of her research and dissertation. With her work, she enriches our understanding of the integration of service robots in the healthcare sector.

In his research at FEB, Hagen Kruse focused on topics of macroeconomic development. Part of his PhD research, on structural change in developing countries, is already mentioned in a report of the World Bank and another of his projects serves as background to a forthcoming World Bank report. Now, on the brink of obtaining his PhD, Hagen has started a job as an economist at the World Bank head-quarters in Washington, D.C.

Professors Harry Garretsen and Janka Stoker reach large and diverse audiences with their expertise and research on leadership. In 2018, their first Dutch book ‘Goede leiders zweven niet’ (translates to English as: ‘Good leaders don’t levitate’) was published. They were then also asked to become columnists at Het Financieele Dagblad (the Dutch Financial Times). These columns formed the basis of their second book, written for managers, policymakers and the general public, called ‘Goede leiders in onzekere tijden’ (Good leaders in turbulent times). This book, published in 2022, got lot of attention in the Dutch media, and was the reason to start a podcast on leadership in turbulent times. Till now they have mainly focused on Dutch audiences, but they are branching out to reach an international audience, as an English book is also in the making.

Concerns over climate change are more pressing than ever. More and more firms are taking actions to improve corporate environmental sustainability (CES), such as appointing governance actors with assigned roles and responsibilities to improve the environmental sustainability of the corporation. For example, Royal Dutch Shell appointed clean energy leaders to manage Shell's transition from brown to green energy. However, only weeks before Shell was set to announce the strategy for the transition, its clean energy leaders left the firm. Intrigued by such developments, PhD scholar Ina Karn and co-authors wondered why improving CES remained a challenge, even though firms take actions such as appointing relevant actors.

All of Assistant Professor Iina Ikonen’s research focuses on societally relevant outcomes, for instance regarding how consumers respond to more inclusive marketing communications. Together with co-authors from the Vrije Universiteit Amsterdam, Ikonen examined how the size of models on online fashion shopping platforms influences consumers.  ---There is also a Dutch translation of this article available. ---

Innovative research is often a collaborative effort between multiple disciplines. In the past years, several PhD candidates started interdisciplinary projects that are a collaboration between the Faculty of Economics and Business and other faculties of the University of Groningen. Georgios Fraros is one of them. His project on the additive bias in the context of sustainable change involves FEB’s Department of Human Resource Management and Organizational Behaviour and the Faculty of Behavioural and Social Sciences.

Iina Ikonen recently joined the Faculty of Economics and Business as an assistant professor within the Department of Marketing. She grew up in Finland and before coming to Groningen, obtained her PhD in Amsterdam and worked as an assistant professor at the University of Bath. She likes the collegial and friendly atmosphere of her new department in Groningen and to her, the Netherlands feels like a familiar home away from home. “At work, the people around you are what makes the difference.”

Dirk Bezemer published his book “Een Land van Kleine Buffers: Er is genoeg geld, maar we gebruiken het verkeerd” (translated as A Land of Small Buffers: there is enough money, but we are using it the wrong way) in 2020. The book highlights financialization in the Dutch economy and its consequences for the housing market and the pension system, and proposes policies to address these issues. In his follow-up research, he continues to focus on these themes.

In her research, PhD candidate Carlotta Masciandaro focuses on the distributional consequences of climate policies. At the end of 2023, she received a PhD Grant, for PhD candidates at the University of Groningen working on topics related to sustainable development, from UG’s Rudolf Agricola School. FEB Research talked to Masciandaro about her research and the importance of fighting climate change without worsening societal inequalities.

Imagine this scenario: an older person is moving from the hospital back home, yet the process is anything but smooth. They are feeling uncertain and confused about what awaits them post-hospital discharge. Is there a way to improve this transition? This is where transitional care innovations (TCIs) come into play. TCIs are innovations aimed at coordinating and streamlining the care continuity for patients, ensuring that they receive “the right care at the right time at the right place” as they move between multiple care settings during these transitions. Yet there are currently several mechanisms in the real-world practice that impede the successful implementation of TCIs. In a recent study, Assistant Professor Amal Fakha (FEB’s Department of Innovation management & Strategy) and co-authors thus developed a novel set of implementation strategies.