Consumers in supermarkets consumers often unconsciously choose unhealthy products. PhD student Stefanie Salmon, a researcher at the Customer Insights Center, conducted an experiment at Albert Heijn supermarket to see how consumers can be subtly persuaded to choose healthy products.
The weekly online video magazine Unifocus highlights topics related to the University of Groningen in the fields of research and society, student life, teaching, policy and internationalization.
The Faculty of Economics and Business looks back on a successful edition of the Annual Conference of the European Trade Study Group (ETSG). FEB hosted the 23rd edition of the conference from 8 to 10 September in Groningen.
Nevena Ivanovic, PhD candidate at the Faculty of Economics and Business, has won a Best Student Paper Award at the Academy of Management (AOM) conference. She received the award in the Technology & Innovation Management division, for the paper...
Maximilian Osterhaus and Andra Smadu, both staff members at the Faculty of Economics and Business, have recently won prizes for their research. Osterhaus, assistant professor at the department of Economics, Econometrics and Finance, won the...
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