Impulsive healthy choices
Consumers in supermarkets consumers often unconsciously choose unhealthy products. PhD student Stefanie Salmon, a researcher at the Customer Insights Center, conducted an experiment at Albert Heijn supermarket to see how consumers can be subtly persuaded to choose healthy products.
The weekly online video magazine Unifocus highlights topics related to the University of Groningen in the fields of research and society, student life, teaching, policy and internationalization.
| Last modified: | 12 March 2020 10.16 p.m. |
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27 October 2020
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Across the globe, one third of all food produced for human consumption ends up in the waste bin. Most of this waste gets thrown away by consumers. Marit Luiting-Drijfhout conducted research into our behaviour when buying, consuming and wasting food...
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26 October 2020
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