‘Dietary advice too strongly based on health message’

Overweight and obesity are often regarded as the result of conscious choices of food and exercise. However, public information campaigns with a strong health message have thus far had little effect. Sanne Visser lived in eastern Groningen for six months to study food choices and practices with households. ‘Dietary advice often focuses strongly on medical aspects and pays too little attention to the question which food choices make household members actually happy and the role of different household members in the food choice ’, says Sanne Visser. She will be awarded a PhD on 17 November for her research on the food choices made by families in East Groningen and the role food plays in the region.

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