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Research Open Science

Workshop: Speak to Change - A strategic model for transformative presentations

When:Th 12-10-2023 13:00 - 16:30
Where:Bladergroenzaal, University of Groningen Library

Research is meant to make the world a better place.
But that only happens when people start acting upon it. Just informing does not lead to change.
If you want your research to have impact, you must learn how to influence and activate people so your presentations become transformative.

About the workshop
In this workshop you will learn the three steps that will move your presentations from informative to transformative.
1. Setting a clear ambition for action;
2. Exploring your audiences attitude towards your ambition;
3. Designing the steps that will bring your audience towards your ambition.
You will learn to make a pain and gain analysis for your audience.
You will learn to work with the colour model (Jung, Disc, Insights). This will help you to understand the perspective of your audience and design the roadblocks for your presentation.
In the workshop you can work with your own presentationplan, so you can leave the workshop with  a roadmap for your own story.

For whom is the workshop?
This training is for ambitious researchers who want their research to be a driver for change.

Drs. Judith de Bruijn, is a public speaking specialist and author of the (Dutch) book: Hooggeëerd Publiek, spreken voor grote groepen.
The foundation of her work is an academic background in educational sciences and her work as a television presenter. She has been a successful conference moderator, meeting facilitator and speakerscoach for 25 years. Her mission is to support scientists in transforming audiences. Speak to change is her motto.

You can sign up here.