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Persistent marketing effects most likely to appear right after product introduction

06 July 2010
Jaap Wieringa
Jaap Wieringa
The salary level of managers affects decision making in companies. ‘Individuals who receive higher salaries are less concerned about the well-being of non-powerful employees and they prioritize higher the profitability of the company and their own financial rewards’, says dr. Jennifer Jordan. Her paper Salary and Decision Making: Relationship Between Pay and Focus on Financial Profitability and Prosociality in an Organizational Context, published in the Journal of Applied Social Psychology, is the next FEB Publication of the Month.
Last modified:31 January 2018 11.54 a.m.
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