The data provided by customers when applying for health insurance or a telephone subscription are extremely valuable to companies. However, the opportunities to use customer data for marketing purposes are under increasing pressure from government and consumer organizations that want to protect privacy. PhD student Niels Holtrop has developed a new model that protects customer privacy while simultaneously preserving the marketing opportunities for businesses.
The weekly online video magazine Unifocus highlights topics related to the University of Groningen in the fields of research and society, student life, teaching, policy and internationalization.You can find more videos in our video portal.
Different from previous years but still surprising, fun, healthy, and for the whole family: join Groningen’s take on this year’s national weekend of science, organized by the University of Groningen (UG) and Hanze University of Applied Sciences...
From Zwarte Piet (‘Black Pete’) to the coronavirus, from immigration to education, and from farmers and nitrogen to the housing market: the Netherlands is increasingly becoming polarized. In every debate, the standpoints seem to be growing further...
New study shows: one in five people believe fake news about COVID-19
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