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Healthy shopping dynamics: The healthiness of sequential grocery choices

A Meta-Analysis of Brand Extension Success: The Effects of Parent Brand Equity and Extension Fit

Evaluating store location and department composition based on spatial heterogeneity in sales potential

Innovation contests: attracting new solvers and new high-quality solutions

The Effectiveness of Cause-Related Marketing: A Meta-Analysis on Consumer Responses

The Effect of Periodic Email Prompts on Participant Engagement With a Behavior Change mHealth App: Longitudinal Study

Adoption of the Website and Mobile App of a Preventive Health Program Across Neighborhoods With Different Socioeconomic Conditions in the Netherlands: Longitudinal Study

A meta-analysis of the effects of music in tourism and hospitality settings

Determinants of consumers’ attitudes towards digital advertising – A meta-analytic comparison across time and touchpoints

Drivers of consumer adoption of e-Commerce: A meta-analysis

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‘Het ideale assortiment bestaat’; Wetenschappers ontwikkelen rekenmethode voor optimale schapinvulling