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Practical matters How to find us prof. dr. T.H.A. (Tammo) Bijmolt


Innovation contests: attracting new solvers and new high-quality solutions

Adoption of the Website and Mobile App of a Preventive Health Program Across Neighborhoods With Different Socioeconomic Conditions in the Netherlands: Longitudinal Study

A meta-analysis of the effects of music in tourism and hospitality settings

Determinants of consumers’ attitudes towards digital advertising – A meta-analytic comparison across time and touchpoints

Drivers of consumer adoption of e-Commerce: A meta-analysis

Investigating Rewards and Deposit Contract Financial Incentives for Physical Activity Behavior Change Using a Smartphone App: Randomized Controlled Trial

Quantifying the effect of status in a multi-tier loyalty program

Sponsored influencer vlogs and young viewers: When sponsorship disclosure does not enhance advertising literacy, and parental mediation backfires

Store sales evaluation and prediction using spatial panel data models of sales components

What drives consumers to shop on mobile devices? Insights from a Meta-Analysis

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‘Het ideale assortiment bestaat’; Wetenschappers ontwikkelen rekenmethode voor optimale schapinvulling