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How to find us prof. dr. T.H.A. (Tammo) Bijmolt

Publications

Asking Less, Getting More? The Influence of Fixed-Fee and Threshold-Based Free Shipping on Online Orders and Returns

Challenges at the marketing-operations interface in omni-channel retail environments

Evaluating the impact of VAT-free promotion: the role of loyalty program membership and category characteristics

Promoting Product Returns: Effects of Price Reductions on Customer Return Behavior

Store sales evaluation and prediction using spatial panel data models of sales components

Synergistic and cannibalization effects in a partnership loyalty program

When Offline Stores Reduce Online Returns

Accurately measuring willingness to pay for consumer goods: a meta-analysis of the hypothetical bias

Digital Analytics: Modeling for Insights and New Methods

The impact of innovation contest briefs on the quality of solvers and solutions

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Press/media

Leer je klant kennen. Maar wil de klant dat wel?

‘Het ideale assortiment bestaat’; Wetenschappers ontwikkelen rekenmethode voor optimale schapinvulling