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Over ons Praktische zaken Waar vindt u ons E. (Edlira) Shehu, Prof

E. (Edlira) Shehu, Prof

Publicaties Pers/media

Publicaties

Improving Blood Donor Retention and Donor Relationships with Past Donation Use Appeals

Shehu, E., Veseli, B., Clement, M. & Winterich, K. P., 14-sep.-2023, (E-pub ahead of print) In: Journal of Service Research.

Onderzoeksoutput › › peer review

It's not only what they buy, it's also what they keep: Linking marketing instruments to product returns

El Kihal, S. & Shehu, E., okt.-2022, In: Journal of Retailing. 98, 3, blz. 558-571 14 blz.

Onderzoeksoutput › › peer review

The impact of temporary deferrals on future blood donation behavior across the donor life cycle

Clement, M., Shehu, E. & Chandler, T., jun.-2021, In: Transfusion. 61, 6, blz. 1799-1808 10 blz.

Onderzoeksoutput › › peer review

Free Shipping Promotions and Product Returns

Shehu, E., Papies, D. & Neslin, S. A., 2020, In: Journal of Marketing Research. 57, 4, blz. 640-658 19 blz.

Onderzoeksoutput › › peer review

The risk of programmatic advertising: Effects of website quality on advertising effectiveness

Shehu, E., Abou Nabout, N. & Clement, M., 2020, In: International Journal of Research in Marketing. 38, 3, blz. 663-677 15 blz.

Onderzoeksoutput › › peer review

When consumers can return digital products: Influence of firm- and consumer-induced communication on the returns and profitability of news articles

Schulz, PE., Shehu, E. & Clement, M., 2019, In: International Journal of Research in Marketing. 36, 3, blz. 454-470 17 blz.

Onderzoeksoutput › › peer review

Cannibalisation effects in the early market stage of e-books–an analysis of the German book market

Prostka, T., Shehu, E. & Clement, M., 2018, In: Journal of Media Business Studies. 15, 2, blz. 108-126 19 blz.

Onderzoeksoutput › › peer review

Protecting knowledge: How legal requirements to reveal information affect the importance of secrecy

Sofka, W., de Faria, P. & Shehu, E., apr.-2018, In: Research Policy. 47, 3, blz. 558-572 15 blz.

Onderzoeksoutput › › peer review

Effects of Likeability Dynamics on Consumers' Intention to Share Online Video Advertisements

Shehu, E., Bijmolt, T. H. A. & Clement, M., aug.-2016, In: Journal of Interactive Marketing. 35, blz. 27-43 17 blz.

Onderzoeksoutput › › peer review

The Brand Personality of Nonprofit Organizations and the Influence of Monetary Incentives

Shehu, E., Becker, J. U., Langmaack, A-C. & Clement, M., 2016, In: Journal of Business Ethics. 138, blz. 589–600 12 blz.

Onderzoeksoutput › › peer review

Lees meer

Pers/media

A medida simples que incentiva pessoas a doarem sangue de novo

Edlira Shehu

29/10/2023 → 30/10/2023

Pers / media: Expert Comment ›

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