Medewerkers
Wie werken bij het Customer Insights Center?
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| Naam | Telefoon | Expertise | |
|---|---|---|---|
| Albalooshi, S.A.E.G. (Sumaya), Dr | 050 36 33648 | My research explores the psychological consequences of inequitable wealth distribution (unevenly distributed wealth within a population) and their impact on consumers' decision making. With this line of research, my aim is to (1) further our understanding of the negative consequences of economic inequality on societally relevant outcomes, which has policy implications and enables researchers to develop relevant interventions, and (2) demonstrate how a macroeconomic condition can interact with sociological and psychological variables to predict consumer behavior. | |
| Alsem, dr. K.J. (Karel Jan) | 050 36 33686 | Branding, Marketing Communication, Marketing Strategy, Marketing Planning, Marketing for care organizations | |
| Baalmans, drs. ing. B.S. (Bas) | 06 2249 4353 |
LEAN Six Sigma Green en Blackbelt Agile / Scrum projectmanagement Digital education and learning |
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| Bakker, E.J.B. | 050 36 37065 | ||
| Balleyer, A., MSc | 050 36 37065 | ||
| Bijmolt, prof. dr. T.H.A. (Tammo) | 050 36 37319 | ||
| Bolderdijk, dr. J.W. (Jan Willem) | 050 36 39086 | Consumer Behavior, Decision making, Social Marketing, Sustainability, Public engagement | |
| Boluki, A., MSc | 050 36 37065 | ||
| Bououdina, H.A., MSc | 050 36 37065 | ||
| Burbulea, V., MSc | 050 36 37065 | ||
| Calmasini, C., PhD | 050 36 37065 | ||
| Cooten, A.K. (Anne-Linde) van, MSc | 050 36 37065 | Marketing Management, Marketing Analytics, Data Science | |
| Dimmers, M.J.M., MSc | 050 36 37065 | ||
| Doorn, prof. dr. J. (Jenny) van | 050 36 33657 | service technology, robotics, customer engagement, sustainability, food waste | |
| Eck, dr. P.S. (Peter) van | 050 36 33686 | ||
| Fennis, prof. dr. B.M. (Bob) | 050 36 39365 |
Consumer psychology, persuasion, unconscious influence, consumer self-regulation, nudging and heuristics, consumer health and well-being, food-related decision making, sustainable consumption.
I am deeply fascinated by what you could label "Hidden Persuasion": how subtle (and not so subtle) marketing cues influence consumers in their emotions, thoughts and behavior, frequently without them being aware of this influence. The results of this research can aid in empowering consumers and foster health and wellbeing. Please see the research page for an overview of published work in these areas |
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| Fu, M. | 050 36 37065 | ||
| Ge, R., MSc | |||
| Gijsenberg, M.J. (Maarten), Prof | 050 36 38249 | Marketing dynamics, Marketing mix effectiveness (Advertising, Price), Marketing in times of crisis, Marketing mix decisions | |
| Groot, dr. J.I.M. (Judith) de | 050 36 37065 | Onderzoeker op het gebied van duurzame gedragsverandering en consumptie gedrag. | |
| Haan, dr. E. (Evert) de | 050 36 32802 | Digitale marketing, marketing attributie, ad blocking, (online) customer journey, (online) adverteren, mobiele marketing, klantenmanagement, feedback metrics, tekst mining | |
| Hars, dr. R.P. (Roelof) | 050 36 37065 | Marketing, CRM, Churngedrag, Klantreizen | |
| Havenga-de Poel, drs. C. (Carina) | 06 8004 0312 | Process manager SMiLES | |
| Hidding, I.J. (Jasper) | |||
| Holthöwer, J. (Jana), Dr | 050 36 37065 | Consumer-based strategy, service technology, artificial intelligence and robotics, human-robot interaction, experimental research, field research | |
| Hoving-Wesselius, T. (Tryntsje), MSc | 050 36 37065 | Artificial Intelligence, Marketing, Econometrics, Data Analytics, Data Engineering | |
| Huang, M. (Minxiong), MSc | 050 36 37065 | Marketing, Business Cycle, State-space Modeling | |
| Ikonen, I.H. (Iina), PhD | 050 36 37065 | Consumer behavior, consumer well-being, retail marketing | |
| Ittersum, prof. dr. ir. K. (Koert) van | 050 36 36639 | Consumer well-being, Consumer psychology, Consumption, Health, Spending, Sustainability, Branding, Communication | |
| Keizer, dr. M. (Martijn) | NA |
Consumentengedrag, Overtuigingstechnieken, Financieel gedrag
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| Kobus, drs. R.G. | |||
| Koster, J. (Janneke) | 050 36 37065 | Sustainability in fashion | |
| Kruizinga-de Vries, dr. L. | 050 36 37065 | ||
| Kwintenberg, D., MSc | 050 36 37065 | Consumer behavior, Consumer psychology, Consumer well-being, Persuasion | |
| Leeflang, prof. dr. P.S.H. (Peter) | 050 36 37065 | Modelbuilding / Marketing / Management / Competition / Promotions | |
| Leliveld, dr. M.C. (Marijke) | 050 36 33226 | Consumentenethiek | Cause-Related Marketing | Goede doelen | Fondsenwerving | Maatschappelijk Verantwoord Ondernemen | Sustainable fashion | Consumentengedrag |Rechtvaardigheid en Eerlijkheid | Onderhandelen | |
| Lombardo, F. (Francesca), MSc | 050 36 37065 | ||
| Lourens, F.R. (Frederick) | |||
| Luo, S. (Siria Xiyueyao), Dr | 050 36 37065 | Hope, uncertainty, and judgment and decision making (JDM). | |
| Mang, V. (Valentin), MSc | 050 36 37065 | Valentin Mang is a PhD candidate at the Department Social Psychology and the Department of Marketing. His current research focusses on when and why individuals fall prey to misinformation or other (false) beliefs, such as conspiracy beliefs. Besides that, his research and teaching interests include attitudes, persuasion, and other topics in social psychology. | |
| Minnema, dr. A. (Alec) | 050 36 37065 | Data Science, Retail | |
| Moeini Jazani, M. (Mehrad), Dr | 050 36 37065 |
―Consumer Behaviour with a focus on how fundamental psychosocial resources such as power, status, and financial resources shape consumer decision-making. ―Strategic Brand Management ――Judgement & Decision Making: with a focus on intertemporal choice and the decisions over time. ―Experimental Design & Data Analysis |
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| Moes, A. (Anne), MSc | 050 36 37065 | ||
| Molog-Kwant, L.C. (Lianne) | 050 36 33686 | ||
| Nezami, H. (Hakhamanesh), MSc | 050 36 37065 | ||
| Nierop, dr. J.E.M. (Erjen) van | 050 36 37065 | Pricing, marketing research, quantitative/econometrics methods in marketing, choice models | |
| Noordhoff, prof. dr. C.S. (Corine) | 050 36 37065 | Retail, Insights & Analytics, Data Science & AI in business | |
| Palko, I. (Ivan), MSc | 050 36 37065 | Teaching, Thesis Supervision (Bachelor, Pre-Master), Academic Writing, Data Analysis (SPSS), Market Research, Marketing Reporting, Social Media Marketing, Consultancy | |
| Pelletier, C.M.P., Dr | 050 36 37065 | ||
| Ribbers, M.D.D. (Daphne), Dr | 050 36 37065 | Voedselverspilling van consumenten, motivaties, statussignalering | |
| Risselada, dr. H. (Hans) | 050 36 36288 | Kwantitatieve marketing, sociale netwerken, sociale invloed, maatschappelijke impact/verandering, responsible marketing. | |
| Rizio, S.M. (Stephanie) | 050 36 37065 |
Environmental psychology, economic psychology, consumer behavior, social marketing My research in economic and environmental psychology centres on understanding how lay beliefs drive social change. I explore how people's understanding of economic concepts shapes their decision-making, especially regarding environmentally conscious choices and eco-friendly consumption. I also investigate the psychological aspects of lay beliefs in other areas, such as health, examining their impact on behavior and decision-making, including the spread of conspiracy theories and vaccine uptake. |
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| Sadowski, S. (Sebastian) | 050 36 37065 | consumer behavior | |
| Shehu, E. (Edlira), Prof | 050 36 37065 | Digital marketing, advertising, marketing analytics, nonprofit marketing, e-tailing | |
| Sloot, prof. dr. L.M. (Laurens) | 050 36 33686 | * Retail marketing expertise: grocery retailing in general, retail branding & format development, category management & the retail-mix, shopping behavior, online food retailing and quick commerce, omni-channel retailing.* Brand marketing expertise: branding & positioning, private labels, price & promotion tactics, retailer-supplier relationship and exclusive assortment* General fields of interest: food trends, new business models and business valuation. | |
| Stepanova, A., Dr | 050 36 37065 | ||
| Tang, Q. (Qiong), Dr | 050 36 37065 | ||
| Thomassen, dr. J.P.R. (Jean-Pierre) | 050 36 37065 | Business-to-Business Marketing, Customer Value Marketing, Defensive Marketing, Service/Customer Excellence, Customer Delight, Service Garantees | |
| Verdi, S. (Soroush) | Consumer Behaviour, Psychology of AI, Judgment and Decision-making | ||
| Verhoef, prof. dr. P.C. (Peter) | 050 36 37320 | Marketing, Retailing, Sustainable Behavior, Big Data | |
| Vries, W.C. (Wieteke) de | 050 36 37065 | Marketing and consumer well-being In-store food decision-making and health interventions to promote healthy purchases |
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| Wever, B. (Bertina) | 050 36 37065 | ||
| Wieringa, prof. dr. J.E. (Jaap) | 050 36 37093 |
Data Science, Marketing Analytics, Econometrics, Marketing Model Building, Time series analysis, State Space Modeling, Kalman Filtering, Diffusion modelling, Database Marketing, Privacy, Pharmaceutical marketing, Statistical Quality Control, Six Sigma |
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| Ye, M. (Mengfei Kim) | Consumer Sustainability, Behavioral Spillover |
| Laatst gewijzigd: | 23 februari 2023 11:49 |
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