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About us Practical matters How to find us N. (Nataliia) Laba, Dr

Research interests

Nataliia's research asks critical questions about digital data, model architecture, platforms, users, and interests of those who benefit from tech adoption, to better understand, critique, and socio-historically contextualize the current developments brought about by generative AI.

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Current projects

Nataliia's broad research interest lies in novel digital technologies and how they both shape and are shaped by various professional and personal communicative practices. She is interested in supervising Master and PhD students curious about the interconnections between content producers, audiences, commercial entities, and socio-technical systems.

Publications

Engine for the imagination? Visual generative media and the issue of representation

Beyond magic: Prompting for style as affordance actualization in visual generative media

Data imperative, creative practice, and public opinion about visual generative AI in 2024

Book review: Reading Images: The Grammar of Visual Design

From image to identity icon: Discourses of organizational visual identity on Australian university homepages

Organizational identity design: The evolution of a university web homepage

Organizational identity design: A multimodal discourse analysis of Australian university homepages

Press/media

Unreliable Renaissance: Endjourney