Co-creation and cooperation with organisations
In cooperation with, in particular, organisations in the northern part of the Netherlands we aim to gain a better understanding of the role of creativity in organisations. Would you like to benefit from our skills and expertise and get more out of the creativity of your staff?
Our team has kickstarted a number of research projects relating to various creativity issues already. You can participate in one or several of the following projects and use the ensuing results for your own organisation.
1. Individual creativity within organisations
How do you induce creative working behaviour? Should creative staff be left alone and given a large amount of freedom or is it better to put pressure on them and set high demands? PhD student Gerben Tolkamp will try to find answers to these questions.
2. Creativity in teams
Research has shown that conflict can have positive effects on creativity within teams. Different research has shown, however, that cooperation is vital for a team to achieve creative performance. How can productive conflict be promoted without undermining cooperation? In the context of her PhD research Suqing Wu is dealing with these issues.
3. From creativity to innovation
It takes a long time to get from a good idea to valuable innovation. Stakeholders are to be convinced, investments are required, prototypes must be developed, etc. What factors determine whether creativity in an organisation actually leads to innovation? How can it be more or less assessed beforehand? Two postdoctoral researchers will be assigned to this project.
4. A system approach of creativity
Individuals work in teams or departments, teams operate within an organisational structure. How do these different levels affect each other? For example, how does competitive pressure translate into the way in which individuals perform or cooperate? And why does one organisation benefit more from the creativity of workers than another? Project manager
is working on these questions.
|Last modified:||06 November 2017 3.28 p.m.|