Groningen Digital Business Centre

There is an urgent demand for academically trained experts in the field of digital science and big data in the Northern Netherlands. The activities and objectives of the Groningen Digital Business Centre (GDBC) therefore focus on strengthening the digital sector in the North. The various parties involved are working together on achieving the following four ambitions:

1. Establishing a knowledge platform;
2. Matchmaking between Northern digital SMEs and students;
3. Establishing a multidisciplinary educational programme;
4. Establishing a multidisciplinary, practically driven research agenda .

Blog GDBC

22 April 2021

FC Groningen Digital Business Challenge

Are you eager to have an impact on the strategic choices of a professional organization? Would you like to work with an international and multidisciplinary team on a digital business challenge with different topics to choose from, be supported by business...

20 April 2021

Pricing in the Digital Age

Dynamic pricing and personalized pricing emerged as novel pricing approaches in the digital age; shifting to these novel pricing approaches can increase company profits by 3% to 25%. Dynamic pricing allows firms to smoothen demand and supply and to...

02 March 2021

Digital Governance and Blockchain Technologies

Digital technologies are changing the business world at a rapid pace, bringing new challenges and opportunities for companies. This is especially true for blockchain technologies, which are increasingly being used to manage interorganizational...