M.T. (Martine) van der Heide, MSc

Lecturer/PhD candidate

M.T. (Martine) van der Heide, MSc
Telephone:
+31 50 36 37065 (Secretary's office)
E-mail:
m.t.van.der.heide rug.nl

Research

Publications
  1. Healthy-Shopping Dynamics: The Relative Healthiness of Food Purchases Throughout Shopping Trips

    van der Heide, M., van Ittersum, K. & van Doorn, J., 2016, Advances in Consumer Research. Moreau, P. & Puntoni, S. (eds.). Duluth, MN: Association for consumer research, Vol. 44. p. 207-212

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

  2. “I Deserve to Help!” Effects of Entitlement and Social Influence Appeals on Prosocial Motivations

    van der Heide, M., Fennis, B., van Ittersum, K. & Trampe, D., 2016, Advances in Consumer Research. Moreau, P. & Puntoni, S. (eds.). Duluth, MN: Association for consumer research, Vol. 44.

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

  3. Entitlement Can Both Decrease and Increase Consumer Susceptibility to Social Influence

    van der Heide, M., Fennis, B., van Ittersum, K. & Trampe, D., 2015, Advances in Consumer Research. Diehl, K. & Yoon, C. (eds.). Duluth, MN: Association for consumer research, Vol. 43. p. 811

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

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