Lisan Lesscher is a PhD Candidate at the Department of Marketing at the University of Groningen. Her current research interests and work focuses on communication effects in an omni-channel environment, specifically the effect of offline marketing and its interaction with online marketing in the online environment.
Lisan obtained her Research Master's degree in Economics and Business, profile Marketing (cum laude) from the University of Groningen in 2017. She completed her Bachelor's studies in Business Administration also at the University of Groningen in 2015.
|Last modified:||31 August 2018 11.09 a.m.|