The Impact of Comprehension Versus Self-Enhancement Goals on Group Perception

van den Bos, A. & Stapel, D. A., 2008, In : Social Psychology. 39, 4, p. 222-230 9 p.

Research output: Contribution to journalArticleAcademicpeer-review

  • Arne van den Bos
  • Diederik A. Stapel

In two studies, we tested the hypothesis that the content of group perception is influenced by whether it is driven by a self-enhancement or a comprehension goal. In both studies, we found support for the hypothesis that participants' perception of males and females was more stereotypical when a comprehension or a self-enhancement goal was activated than when no goal was activated. Furthermore, activation of a self-enhancement goal led to relatively more negativity in group judgments. Implications for theories on group perception are discussed.

Original languageEnglish
Pages (from-to)222-230
Number of pages9
JournalSocial Psychology
Issue number4
Publication statusPublished - 2008


  • self-enhancement, comprehension, goals, groups, stereotyping, STEREOTYPIC THINKING, DETERMINANTS, ACTIVATION, JUDGMENT, ESTEEM, ACCESSIBILITY, OTHERS, BIAS, NEED

ID: 4810397