Digital platform openness: Drivers, dimensions and outcomesBroekhuizen, T. L. J., Emrich, O., Gijsenberg, M. J., Broekhuis, M., Donkers, B. & Sloot, L. M., 15-Jul-2019, In : Journal of Business Research. 13 p.
Research output: Contribution to journal › Article › Academic › peer-review
This multi-method study aims to shed light on digital platforms' decisions regarding their openness. Platform openness results from a series of decisions on how open a platform is regarding: (a) suppliers, (b) customers, (c) complementary service providers, as well as to (d) product categories and (e) channels. By conducting a scoping literature review, we analyze the current body of knowledge about the drivers, dimensions and outcomes of platform openness. Using an expert panel discussion and analysis of real-world digital platforms, we confront this existing knowledge with current business challenges to identify research challenges. We address how future research can advance platform research by tackling these challenges.
|Number of pages||13|
|Journal||Journal of Business Research|
|Publication status||E-pub ahead of print - 15-Jul-2019|
- PLATFORM, Digital platforms, Platform openness, Value creation, Value appropriation, Drivers of openness