Determinants Of Social Contagion During New Product Adoption

Publication

Langley, D., Bijmolt, T., Ortt, J. R. & Pals, N., Jun-2010.

Research output: Contribution to conference › Paper › Academic

Original language	English
Publication status	Published - Jun-2010
Event	17th International Product Development Management Conference - Murcia, Spain Duration: 13-Jun-2010 → 15-Jun-2010

Conference	17th International Product Development Management Conference
Country	Spain
City	Murcia
Period	13/06/2010 → 15/06/2010

13/06/2010 → 15/06/2010

Murcia, Spain

Event: Conference

ID: 22830126