Publication

De Instrumenten van place branding: hoe worden ze ingezet?

Ashworth, G. J., 2011, Citymarketing voorbij de hype. Hospers, G. J., Verheul, W. J. & Boekema, F. (eds.). The Hague: Boom Lemma, p. 53 - 64

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

  • G.J. Ashworth
Original languageDutch
Title of host publicationCitymarketing voorbij de hype
EditorsG.J. Hospers, W.J. Verheul, F. Boekema
Place of PublicationThe Hague
PublisherBoom Lemma
Pages53 - 64
Publication statusPublished - 2011

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ID: 2222332