Contact information

Netherlands
Publications
  1. Marketing in tijden van corona

    Hoekstra, J. & Leeflang, P. S. H., 2020, In : Holland Management Review. 2020, 191, p. 47-50

    Research output: Contribution to journalArticleAcademicpeer-review

  2. Marketing 2.020

    Hoekstra, J. & Leeflang, P. S. H., 2020, In : Holland Management Review. 2020, 191, p. 24-36

    Research output: Contribution to journalArticleAcademicpeer-review

  3. You don’t fool me! Consumer perceptions of digital native advertising and banner advertising

    Harms, B., Bijmolt, T. H. A. & Hoekstra, J. C., 2019, In : Journal of Media Business Studies. 16, 4, p. 275-294

    Research output: Contribution to journalArticleAcademicpeer-review

  4. Accurately measuring willingness to pay for consumer goods: a meta-analysis of the hypothetical bias

    Schmidt, J. & Bijmolt, T. H. A., May-2020, In : Journal of the Academy of Marketing Science. 48, 3, p. 499-518 20 p.

    Research output: Contribution to journalReview articleAcademicpeer-review

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Press / Media
  1. Commentaar: De zorgrobot kan eigenlijk nog niet zo veel

    Jenny Doorn, van

    10/01/2020

    1 item of Media coverage

    Press/Media: ResearchPopular

  2. QUOTEFIRST: JENNY VAN DOORN (RUG)

    Jenny Doorn, van

    09/01/2020

    1 item of Media coverage

    Press/Media: ResearchProfessional

View all (23) »

Activities
  1. Young Academy of Groningen (YAG) (External organisation)

    Marijke Leliveld (Member)
    30-Sep-2019 → …

    Activity: MembershipMembership of networkAcademic

  2. Faculty Council Faculty of Economics and Business (External organisation)

    Marijke Leliveld (Member)
    1-Sep-2015 → …

    Activity: MembershipMembership of councilAcademic

View all (49) »

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