Activity

Attention, Memory, and Narrative Attribution: Comparing 2D and 3D Viewership Using Eye-tracking and Self-report Measures

Activity: Talk or presentationAcademic

Miklós Kiss - Speaker

This talk contributes to the contemporary discourse of cinematic 3D imaging technology. Until now, much of the dispute about the value of 3D has focused on the technique as a mere visual attraction (that aims at perfecting the cinematic illusion or increasing perceptual immersion). In this presentation, I shift this focus by contemplating the use of 3D as a technique that can support the unfolding narrative. The paper presents an empirical case study, comparing self-report and eye-tracking data collected from 2D and 3D viewings of a specific film scene from Michel Gondry’s 2011 The Green Hornet, to explore visual attention, memory and narrative interpretation of the film.
27-Jun-2019

Event

TitleVisual Style and Viewership in Contemporary Transnational Moving-Image Media Symposium
Period27/06/2019 → …
LocationUniversity of Groningen
CityGroningen
CountryNetherlands
Degree of recognitionInternational event

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ID: 94395421