Social Media Analysis

Uitgebreide vaknaam	Social Media Analysis
Leerdoelen	1. Define the general characteristics of ‘big data’ and social media analytics. 2. Be able to use to collect, analyze and visualize social media data. 4. Present the results of the research in a clear and systematic research report. 5. Being able to critically examine social media data and produce theoretically and conceptual sound reports. 6. Being able to apply theories to analyze social media data. 7. Have the capacity to communicate effectively, both orally and in writing.
Omschrijving	This course unit introduces the students to the applicability, constraints and possibilities of social media analytics. Students learn how to collect, analyze and visualize data from social networking sites. When doing so, students learn how to use the open software R, which they employ for their research project. The course is firmly grounded in a critical understanding of ‘big data’ and the implications of its use in media industries. It is organized as a series of seminars and hands-on methods labs that run twice per week for two hours.
Uren per week	4
Onderwijsvorm	practicum, werkcollege
Toetsvorm	schriftelijke opdracht(en)
Vaksoort	bachelor
Coördinator	PhD. M. Esteve Del Valle
Docent(en)	PhD. M. Esteve Del Valle ,PhD. Q. Zhu
Verplichte literatuur	Titel Auteur ISBN Prijs Will be announced ca. €  30,00
Entreevoorwaarden
Opmerkingen
Opgenomen in	Opleiding Jaar Periode Type Ba Media Studies  (Journalism Studies) 2 semester II a keuzegroep Ba Media Studies  (Politics and Global Citizenship) 2 semester II a keuzegroep Ba Media Studies  (Pre-master Datafication and Digital Literacy) 3 semester II a keuzegroep Ba Media Studies  (Pre-master Journalism (Dutch-taught MA)) 3 semester II a keuzegroep Ba Media Studies  (Pre-master Social Media and Society) 3 semester II a verplicht Ba Media Studies  (Digital Culture) 2 semester II a keuzegroep Ba Media Studies  (Pre-master Journalism (English-taught MA)) 3 semester II a keuzegroep Ba Media Studies  (Audiovisual culture) 2 semester II a keuzegroep Ba Media Studies  (Cultural Industries) 2 semester II a keuzegroep Ba Media Studies  (Pre-master Media Creation and Innovation) 3 semester II a keuzegroep