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International Business Strategy (MSc)
| Faculteit | Economie en Bedrijfskunde |
| Jaar | 2019/20 |
| Vakcode | EBM088A05 |
| Vaknaam | International Business Strategy (MSc) |
| Niveau(s) | master, uitwisseling |
| Voertaal | Engels |
| Periode | semester I a (en semester II a) |
| ECTS | 5 |
| Rooster | rooster |
| Uitgebreide vaknaam | International Business Strategy (MSc) | ||||||||
| Leerdoelen | Upon completion of the course the student is able to: 1. analyze state-of-the art knowledge of key themes in the field of international business strategy. 2. demonstrate understanding and undertaking academic research in the field of international business strategy. |
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| Omschrijving | The design and implementation of a successful international business strategy (IBS) is key for the sustainable performance of many companies. IBS enables companies to successfully differentiate themselves from their competitors. IBS is directly relevant for the performance of companies but also for other stakeholders including the employees, citizens and policy-makers. Among others, policy-makers aim to develop regions or countries. Enabling companies to develop and implement the best strategy benefits economic growth and general well-being. However, some companies are very successful in IBS whereas others fail. IBS is not a product that can be bought on a market – companies need to develop and learn IBS themselves. This course is dedicated to obtaining in-depth knowledge and (research) experience about the multifaceted nature of IBS. Virtually all students in the FEB programs continue a non-academic career in business or public management. Understanding the causes and consequences of successful IBS, therefore, is of the utmost importance for FEB students. Questions about IBS are relevant for almost all companies in which FEB students will work. The course is also relevant for students that have an ambition to work in the public sector such as a Ministry of Economic Affairs or a healthcare institute or international organizations such as the World Bank or the EU. These organizations also are confronted with IBS challenges next to and on top of being part of the context in which for-profit firms design and implement IBS. This advanced course in IBS moves far beyond what is learned in bachelor courses of strategy and management. We will study key elements of IBS such as management and leadership, organization structure, strategic alliances, global environments and public policy. For each of these themes, we will review leading theories, learn about best-practices and study a wide variety of research methods needed to come to grips with the causes and consequences of successful IBS. Students that enter the course accept the conditions of the program and the advanced level of the IBS subjects. Students need to prepare a great number of journal articles each week in order to constructively contribute to tutorial discussions and presentations. Additionally, the course requires students to almost independently write a literature review (following instructions) and a written exam with essay questions. Not meeting any of the standards of the course will have implications for the grade. The course requires students to develop, use and appreciate (advanced) interdisciplinary theoretical models and (advanced) multi-method perspectives in combination with best-practice managerial cases that characterize modern IBS. The course is less feasible for students that, for example, favor uni-dimensional (economic) models and theories that present quantitative methods only. |
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| Uren per week | |||||||||
| Onderwijsvorm | ►hoorcollege , ►werkcollege | ||||||||
| Toetsvorm | ►groepsopdracht, ►tussentijds tentamen (open vragen) | ||||||||
| Vaksoort | master | ||||||||
| Coördinator | L. Ge | ||||||||
| Docent(en) | dr. H.J. Drogendijk , L. Ge | ||||||||
| Verplichte literatuur |
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| Entreevoorwaarden | Admittance to the MSc IB&M, IE&B or IFM | ||||||||
| Opmerkingen | Secretariat GEM: gem.feb@rug.nl, +31(0)50 363 3458, 5411.0536 | ||||||||
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