Strat. Man. & Bus. Models EMBA Health

Faculteit Economie en Bedrijfskunde
Jaar 2021/22
Vakcode EBE080A05
Vaknaam Strat. Man. & Bus. Models EMBA Health
Niveau(s) post-initieel
Voertaal Engels en Nederlands
Periode semester I b (trimester 2)
ECTS 5

Uitgebreide vaknaam Strat. Man. & Bus. Models EMBA Health
Leerdoelen Upon completion of this course the student is able to:
- understand the major theories and concepts used in the field of strategic management (i.e. resource-based view of the firm, agency theory);
- question and appraise the essential components of strategic management, strategic analysis, and strategy formulation in companies;
- develop firm strategies based on theory, models, and internal and external analysis of the firm and its environment;
- identify and evaluate new challenges and opportunities arising in a global and digitalizing market place, and their possible impact on the strategy of a firm and its business model;
- give recommendations about how an organization can improve its business model performance given the external developments and a company's competencies.
Omschrijving In this course, students take a deep dive into the most relevant strategic analysis tools (PESTEL-analysis, SWOT-analysis, Abell-model, etc.) organizations can use in their strategy formulation process. Students further elaborate on the impact of strategic forces on the companies’ business model and how these business models should change stay ahead or become successful again.
Uren per week variabel
Onderwijsvorm -gastcollege , gecombineerde hoor-/werkcolleges
(interactive (online) lectures, guest speaker(s))
Toetsvorm -groepsopdracht,  -individuele opdracht
(Group assignments (50% of grade) and individual assignment (50% of grade))
Vaksoort executive master
Coördinator dr. T.L.J. Broekhuizen
Docent(en) dr. T.L.J. Broekhuizen ,dr. K.J. McCarthy
Verplichte literatuur
Titel Auteur ISBN Prijs
A bundle of academic articles
Reinventing Business Models: How Firms Cope with Disruption, Oxford University Press, 2018 Volberda, Henk, Frand van den Bosch, Kevin Heij 9780198792048
Entreevoorwaarden
Opmerkingen
Opgenomen in
Opleiding Jaar Periode Type
Executive MBA - Health 1 semester I b verplicht