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Business Research and Consulting
| Faculteit | Economie en Bedrijfskunde |
| Jaar | 2020/21 |
| Vakcode | EBM151A05 |
| Vaknaam | Business Research and Consulting |
| Niveau(s) | master, uitwisseling |
| Voertaal | Engels |
| Periode | semester I a (en semester I b, II a, II b) |
| ECTS | 5 |
| Rooster | rooster |
| Uitgebreide vaknaam | Business Research and Consulting | ||||||||
| Leerdoelen | Upon completion of the course, the student is able to: 1. Translate a complex managerial issue into a business problem statement. 2. Develop a research plan that addresses this business problem. 3. Search and select relevant academic literature related to the business problem. 4. Analyze the business problem using appropriate theory and methods. 5. Contribute to the research team as master-level consultant and researcher. 6. Present the results and discuss the findings and recommendations with the problem owners. 7. Critically reflect on the research process, using literature on research methodology. 8. Critically reflect on the used academic literature in relation to the empirical findings and results. |
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| Omschrijving | Mixed teams of maximum four students (both from bachelor and master programmes in Economics and Business) will examine a real managerial issue. They translate the issue into a problem statement that can be addressed within the time frame of this course. Inherent parts of this course are that mixed teams of students 1) visit the company, 2) carry out desk research and literature search, 3) develop a research design (qualitative and/or quantitative), 4) analyze the results 5) draw conclusions and 6) propose a feasible solution including implementation steps to address the problem of a company. Master students have to reflect on the research process from methodological and theoretical perspectives and their role as master-level consultant and researcher. | ||||||||
| Uren per week | 3 | ||||||||
| Onderwijsvorm |
-groepsbegeleiding , -practicum, -werkcollege
(Workshops on research and consultancy skills, team meetings with supervisor, poster presentations, and field visits. 3 set contact hours every week (tutorials & supervisor meetings). The rest of the hours (up to approximately 16 a week) are to be planned by you and your team (flexible).) |
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| Toetsvorm |
-groepsopdracht
(2 group assignments and 1 individual assignment. Group assignment 1: Advice Report for the client. Group assignment 2: Portfolio of the consultancy process, containing your weekly logbook assignments, your poster presentations, your final presentation to the client and your clients reflection on your work. Individual assignment: reflection on the research methodology and consulting process.) |
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| Vaksoort | master | ||||||||
| Coördinator | prof. dr. J. Riezebos | ||||||||
| Docent(en) | drs. ing. B.S. Baalmans ,prof. dr. J. de Vries ,dr. J.S. Gusc ,drs. G.F. Haanstra ,dr. L. Maruster ,dr. B.J.W. Pennink ,drs. D.P. Tavenier ,drs. M.D. Zweers | ||||||||
| Verplichte literatuur |
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| Entreevoorwaarden | 1. You cannot enroll to this course in Progress, but have to fill out the webform on www.rug.nl/feb/brc no later then two weeks before the enrolment period ends. If more students apply than the available capacity in a block, we do a selection based on the submitted forms. 2. You will hear from us whether you are admitted to the course in time for you to enroll for another elective if needed. 3. You cannot register for this course in Progress: we will take care of that for you. |
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| Opmerkingen | Enrolment is not through Progress, but through a webform available at www.rug.nl/feb/brc As we cannot guarantee there will be enough positions for all applying students, we will close the enrollment period for this course two weeks earlier than the normal period. You will be informed in time if you are not admitted, which will enable you to register for another elective in Progress. The companies that participate in this course will be arranged by FEB Career Services. This course will be given in English, but in some cases communication (e.g. with companies) might be in Dutch. BR&C will run in every half-semester. Upon completion of the course, master students will receive 5 credits. In some master programmes, the course might not be listed as a recognized elective, in which case you have to contact your programme director in order to find out whether you may list it as an elective course within or on top of your programme. Please do so before you apply through the webform in order to avoid disappointments. | ||||||||
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