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Society/Business

Researchers of the University of Groningen contribute to solving social issues through contract research commissioned by the business world or social organizations. Society thus benefits directly from the RUG’s innovative knowledge.  

At the same time, science also benefits from this interaction. Questions from the business world often inspire researchers to change their approach. This also gives the University’s own research a new impulse.

Our scientists devote quality, inventiveness and passion to research into current social issues such as healthy ageing, energy and sustainable society. As a result, economically successful forms of public-private enterprises came into being.

Unifocus

Bailiff 2.0: helpful motivator
Bailiff 2.0: helpful motivator

A new way of collecting debts where bailiffs take debtors’ motives into account could lead to much better results than old-fashioned threatening based on legal texts. A helpful bailiff reduces the numbers of people defaulting on debts and increases the numbers of bills being paid, according to research by Martijn Keizer.

Target

Target
Target

Target is one of the largest ongoing public-private projects in the Netherlands in the area of large-scale data management and information systems.

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